新聞稿來自全球酒店聯盟（總計3）

Dubai, UAE, 10th February 2022: CEOs of some of the world’s leading hotel groups, all members of Global Hotel Alliance (GHA), have made five bold travel predictions for 2022. Travellers will either go big or stay at home, with supersized holidays to ultra-luxury resorts and trips to major global cities high on the agenda, as well as serial staycations, daycations and work-from-hotel scenarios and a preference for sustainable travel, say ......

The introduction of the industry’s first digital rewards currency, as part of the redesign of GHA DISCOVERY, will support the organic rebound of travel and hospitality in 2022 Dubai, UAE, 18 January 2021: Global Hotel Alliance (GHA) announces the ‘Million D$ Giveaway’ promotion for its brand-new rewards currency, DISCOVERY Dollars (D$). The industry’s first digital rewards currency is part of the reimagination of GHA DISCOVERY, the world's largest loyalty programme for ......

Multi-brand hotel alliance to grow portfolio and enhance loyalty programme as member data identifies strong demand for more aspirational experiences, at home and away The ‘living local’ trend has gained strong momentum in 2021, with travellers igniting their passion for rediscovering closer-to-home destinations and experiences, according to new data by Global Hotel Alliance (GHA), operator of the world’s largest loyalty programme for independent hotel brands, GHA DISCOVERY, featuring more than 500 ......